H1 H2 Headline Structure in ClickFunnels for SEO

Objective: Ensure that the homepage has a proper heading hierarchy with a single H1 and correctly placed H2 headers to align with Google’s SEO best practices.

Tools Required:

• ClickFunnels Editor 🧰

• Access to desktop and mobile views 💻📱

Headline Structure in ClickFunnels Procedure:

1. Identify and Set the H1 Header

Locate the main title of the homepage (e.g., your primary offer or business name).

✅ Confirm it is using a Headline element.

⚠️ Ensure only one H1 header exists on the page.

🎨 If the headline is split into two parts for styling (e.g., different colors), consider using bold styling to differentiate colors within one single element.

💡 Use bold + color changes rather than two separate headline elements.

❌ Avoid splitting into two separate headline elements

2. Assign H2 Headers Correctly

🏷️ Use Sub-headline elements for H2s.

📝 Example sections that should be H2s:

• “Salsa Classes Online”

• “Bachata Classes”

🔄 Make sure these sections are not mistakenly set as H1s.

3. Convert All Other Text to Paragraphs

🧾 Any descriptive or body text should use Paragraph elements.

🔍 Review each section:

• ❌ If it’s currently a Sub headline or Headline but just explanatory text → change it to a Paragraph.

✍️ Examples:

• Text below class names

• Footer content (e.g., "© 2025")

• Descriptive lines or link blocks

  
  

4. Update and Test All Links

🔗 Double-check all hyperlinks to make sure they:

• Point to the correct destinations

• Use consistent, up-to-date URLs

🧪 Test each link on the live version

⚠️ Be cautious when editing — if a link is working, avoid changing it unless necessary

5. Set the Correct Year in Footer

📅 If the footer has an outdated copyright:

• ✏️ Update it to “2025” (or current year).

  
  

6. Edit Desktop Version First

🖥️ Focus all edits on the desktop version first.

☝️ Only one element was marked “desktop only.”

📲 Avoid manual changes to mobile unless necessary—edits made on desktop typically sync automatically.

Checklist Before Publishing:

✅ Only one H1 header on the page

✅ All sub-sections use H2 (Sub headline) elements

✅ All regular content uses Paragraph elements

✅ All links are tested and correct

✅ Footer year is current

✅ Mobile version reflects desktop edits correctly

Notes:

🙅‍♂️ Avoid creating separate versions for mobile and desktop headers unless absolutely required.

🔧 Minimizing mobile edits reduces layout inconsistencies and potential bugs.

📈 Clean header hierarchy = better SEO performance and easier Google indexing